Super sports car maker Automobili Lamborghini teams up with Supreme, a skateboarding brand based in New York, to release a capsule collection. The group worn by the NYC skater – Tyshawn Jones – consists of a Hooded Work Jacket, S/S Shirt, Hockey Jersey, Coverall, T-Shirt, Skateboard and Beanie, featured in the most iconic Lamborghini colours.
“Lamborghini recognises a spirit and dynamism in Supreme that resonates with its own brand,” said Katia Bassi, Chief Marketing and Communication Officer for Automobili Lamborghini. “This collection combines the essence of Lamborghini super sports design and performance with iconic street wear.”
Automobili Lamborghini is an Italian luxury vehicle manufacturer founded in 1963 by Ferruccio Lamborghini. Born in 1916 in northeast Italy, Lamborghini established a highly successful tractor factory after serving as a mechanic in World War II. By 1960, he’d helmed several other businesses. Lamborghini then turned his attention towards a long-held interest: luxury sports cars.
In 1966, Automobili Lamborghini introduced the Miura, which featured a rear mid-engine and rear wheel drive. Its influential design and construction set a standard for high-performance sports cars globally and established the company’s dynamic legacy. The Miura’s name, and the company’s emblem, was inspired by Ferruccio Lamborghini’s interest in Spanish bullfighting. Many iconic models that have followed the Miura over nearly 60 years – including the Diablo, Murciélago, Aventador, Huracán and Urus – allude to bullfighting history. Automobili Lamborghini continues to set new benchmarks in innovation and performance.
Supreme has worked with Automobili Lamborghini on a new collection for Spring 2020. The collection consists of a Hooded Work Jacket, S/S Shirt, Hockey Jersey, Coverall, T-Shirt, Skateboard and Beanie.
