On November 22, 2024, Dubai will host one of the most prestigious events in the world of beauty and style. The International Deluxe Beauty Awards (IDBA) organizers and experts are gearing up for a thrilling celebration of excellence and professionalism, uniting the finest talents in the beauty industry.
What is this event?
IDBA is a large-scale competition in which beauty service providers from around the world compete in 30 unique categories, demonstrating their talent, skill and competence. This is not just a competition, it is a unique opportunity for participants to rise to a new level of recognition and excellence in the eyes of influential people in the industry.
Selection process
The selection process for the award is extremely demanding. Participants – salons are selected based on customer reviews and owner recommendations. Next, participants submit an application in the form of a presentation with examples of their best work. A reputable international jury consisting of certified beauty experts, show business stars and influential media personalities carefully evaluates each application. And finally, award experts visit the salons as “secret guests” for a final check to ensure that the contestants meet the strict criteria of the competition.
Award ceremony
The awards ceremony will take place on November 22, 2024 at the new luxurious ballroom of the Arjaan Rotana Media City Hotel in Dubai. Selected finalists will be invited to walk the red carpet and receive their well-deserved awards. Guests will enjoy a vibrant show program, a buffet table, a photo shoot and pleasant networking with the best of the best in the industry.

Competition jury
The IDBA 2024 jury included such iconic figures from the world of beauty, media and entertainment as Lanna Kamilina, Evgenia Dubchak, Egor Sharay, Anna Shtatskaya, Oleg Sharan, Svetlana Tataurova, Elena Egorova, Natalia Cherkasova and Dionis Salmanov.
“IDBA is not just another award,” says organizer Sergei Pchela. – We strive to highlight the best of the best in the beauty industry and give them well-deserved international recognition. Winning IDBA will increase reputation and brand awareness by more than 50%.” IDBA promises to become one of the most prestigious events in the calendar of the global beauty and luxury industry. Follow the news onDon’t miss the opportunity to be part of this exciting event and get ready for a grand celebration of beauty and style!




