The Arab mega influencer and beauty guru, aka NohaStyleIcon, sheds light on her biggest statement yet as she launches a makeup line under her trademark ‘Noha Nabil’. Deeply rooted in her appreciation for the Arab culture and heritage, the brand takes off with the launch of the products to emphasize the Eyes’ beauty including palette, eye pencil and eyeliner.

Outspoken with an unconventional personality, Noha has been breaking boundaries from a young age by voicing her thoughts on women’s concerns in poetry readings. Climbing a hill riddled with stumbling blocks, she stood against the claims that women cannot partake in male-dominated industries with the freedom to express themselves. However, the public demand pushed her to the point of stepping out of the limelight. She later settled down with her family in the U.S and discovered social media, which allowed her to share her life with the community again. From beauty tips to women’s lifestyle choices, Noha always spoke from the heart with no filter. Makeup in specific was a key attribute to her journey after her first child; she went from being an exhausted mother to feeling like a confident woman again. Her passion for beauty only kept growing, and she wants to give back and empower her supportive community by ensuring they can effortlessly achieve transformative results.

Beyond products, Noha Nabil’s brand represents her story, a human perspective – an attitude. Beauty is not defined in the same way for everyone, but a vast spectrum of answers that changes from one person to the next. For many women like herself, it signifies confidence, empowerment, and the freedom to express yourself. When we are more secure with ourselves, we are encouraged to take risks, stand up for what we believe in, and choose what type of life we want to lead. Noha chooses to live in color and welcomes you all to join her.

The “Sahara” all-in-one palette for the eyes, face, and lips; is an essential go-to for chic nudes, rich browns, fierce metallics, striking glitters, and vivid colors. Created for the everyday woman and makeup artists alike, the versatility of this product speaks with intensity. “On fleek” and “Winged” eyeliners comprise unique applicator shapes, to redefine the eyes with a flick of the wrist and create both dramatic and refined looks effortlessly. The “Eye Contour” is an entirely adaptable pencil to use as kajal, eyeshadow, eyeliner, a base, a highlighter, or even on the lips. Highly pigmented and available in 6 vibrant shades to create the most optimal impact for any occasion. All of Noha Nabil’s available products are 100% cruelty-free and accessible on her website.

Noha Nabil’s rise to fame started at the age of 9 as a television presenter for Kids TV in Kuwait and was nominated to win the title of “Best Presenter of Children’s Programs” at Cairo Festival in 2000 at the age of 17. In 2003, she participated in several distinguished poetry evenings across the Gulf region and presented many youth programs and various other programs on leading TV channels. An authentic poet known for her passionate readings, strong vocabulary, and confidence; she embodies strength and change through elegance and art. Her story speaks volumes, and her poetry compliments her journey. Combining the opposites in harmony is a necessary feature of Noha Nabil’s style, as it characterizes the poetry of her universe. When it comes to her brand, she answers the question of “who do you want to be?” with “you choose.” Always in a quest for forefront discoveries, she encourages the Arab woman to put forward their nuances and ultimately the freedom to tell their one-of-a-kind stories through the artistry of makeup and expression.

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