Zegna X Maserati

Ermenegildo Zegna and Maserati reinforce their historic partnership by presenting, as an absolute premiere at the 89th edition of the Geneva International Motor Show, the Maserati Quattroporte S Q4 GranLusso and Maserati Levante S Q4 GranSport cars with Zegna interiors in Pelletessuta.

Pelletessuta is a special woven nappa leather, the result of Ermenegildo Zegna’s innovative research to create a precious, innovative and lightweight fabric that is extremely versatile and soft. The combination of advanced technologies and century-old traditions is one of the characteristics that have led Ermenegildo Zegna to become a world leader in the production of exceptional and extremely innovative fabrics.

As part of a 360° approach to luxury, the partnership between Maserati and Ermenegildo Zegna is designed to promote the value of Italian excellence. The importance of this long-term partnership, which began in 2013, is further emphasized by the many initiatives undertaken over the years. The first result of the partnership was the launch in 2014 of 100 limited edition models of the Maserati Quattroporte Ermenegildo Zegna Limited Edition, together with a special Capsule Collection, which was aided by a communication campaign and a series of important international events.

In 2015, at the Geneva International Motor Show, Maserati presented a new package of Ermenegildo Zegna finishings that were available on all Maserati Quattroporte, Ghibli and Levante models, and are still part of the GranLusso trimmings. Following in the footsteps of the Maserati Quattroporte Ermenegildo Zegna Limited Edition whose layout was designed by Zegna, the master craftsmen in the textile group created a pure silk fabric with an extraordinary visual impact for the interior and seats of the car, which was later described as the supreme expression of style and exclusivity. To further support the project, every season Ermenegildo Zegna launches the Capsule Collection Ermenegildo Zegna for Maserati, which offers products of the highest level of performance and design that are created for anyone who wants to travel in luxury

On the occasion of the Geneva International Motor Show, Zegna and Maserati have the pleasure of presenting the newest Capsule Collection for Spring Summer 2019; a sophisticated selection of leather goods, travel clothing and elegant accessories, all examples of the excellence of these two, true icons of Made in Italy. The Maserati Capsule Collection is available worldwide in selected Ermenegildo Zegna stores.

 

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